Say when China 's most profitable companies , should be few and Tencent contend . Entered since 2013 in the field of mobile games , game operators Tencent's major perennial occupy the top few applications market chart single , no one can say that the enemy .
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March 3 , 2014 , Tencent mobile games Business Cooperation Conference held in Beijing International Convention Center. Thousands of developers to participate in this General Assembly , Tencent announced the first details of mobile gaming platform Tencent cooperation strategy , co- signing process and the access mode , which marks a comprehensive upgrade Tencent mobile gaming strategy.
Tencent Games VP Bo said: "We will Tencent resources and capabilities in the field of mobile gaming , maximizing available to the large number of partners ." Currently, Tencent mobile gaming platform has the top- cooperation resources , offline resources, and Tencent in the past decade in the game in the field of "boutique " experience - Tencent fine understanding of the game , to create a comprehensive system of quality assessment , professional boutique operations experience, will allow developers to benefit greatly from the collaboration .
Tencent game Puyan Li , deputy general manager of Commerce elaborated " new ways " Tencent games platform - Tencent will launch cover open access , joint operations with the exclusive agent of multi-dimensional cooperation model , comprehensive coverage of all mobile game developers, access process will be more standardized , transparent and efficient, and all access to Tencent 's mobile gaming platform products will have a flexible upgrade mechanism and resource allocation . For developers of particular concern "cooperative process " ,to negotiate and sign on the product lines of each node , for example, is described in detail .
At the meeting, the data revealed a number of Tencent Tencent mobile gaming platform since May 2013 issue of Tencent mobile gaming platform officially released , as of November 2013 , Tencent mobile games in the three months that reached a total registered accounts 570 million . As of February 2014 , the cumulative number of registered accounts entire platform has exceeded 1 billion ( domestic mobile game users cover more than 80% ) .
Meanwhile, from the beginning of August last year to this year's February release , less than six months time, Tencent mobile gaming platform of the data to maintain a stable , high-speed growth. When the entire length of the online platform , the daily online reached about 60 minutes long ; With Tencent mobile gaming platform exclusive " Friends recommended", " friend interaction" and other advantages of the play, the average retention rate of new subscribers to keep the day stability, over 40 %. Tencent mobile games on-line , training a large number of mobile game users , the conversion of many non-game users, length and type of participation in the game , the proportion of heavy users is continuing to improve the user -based games .
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